Focus
Monday, March 31st, 2008From wired article : How Apple Got Everything Right By Doing Everything Wrong
“Apple’s successes in the years since Jobs’ return — iMac, iPod, iPhone — suggest an alternate vision to the worker-is-always-right school of management. In Cupertino, innovation doesn’t come from coddling employees and collecting whatever froth rises to the surface; it is the product of an intense, hard-fought process, where people’s feelings are irrelevant. Some management theorists are coming around to Apple’s way of thinking. “A certain type of forcefulness and perseverance is sometimes helpful when tackling large, intractable problems,” says Roderick Kramer, a social psychologist at Stanford who wrote an appreciation of “great intimidators” — including Jobs — for the February 2006Harvard Business Review.”
Innovation through intense, focused processes? Yup, that’s what school was like.

